Spotright is a start-up located in Boulder, CO that helps marketers realize and act on the power of social data.
A strong simple identity and powerful color palette was selected to establish this emerging brand.
Sales collateral was one of the first communication pieces addressed. With multiple ways to target audiences via social media, it was critical to simply state the value and ease of the offering.
Information graphics that narratively explain how Spotright works are refreshing and easy to understand. A unique approach, especially in the social data space.
AngryBovine developed many approaches to the business system, true to brand, the simplest, most direct system was selected in the end.
The spotright website was developed to clearly and boldly position the spotright offering as, although emerging, the most powerful choice in social data marketing on the market.